2009 Winter Fundraiser

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Revision as of 23:53, 15 September 2009 by Tango (talk | contribs) (→‎Fundraising back-end: + various donation methods)
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Comment This is curently in development - please help!

This page describes the plans for the joint winter fundraiser between Wikimedia UK and the Wikimedia Foundation. The Foundation will be putting banners on its projects asking for donations - donors from the UK will be given the choice of donating to us. 50% of the funds raised through those banners will be available for general use by the chapter; the other 50% would be used in joint activities with the Wikimedia Foundation.

WMUK Lead
Tom Holden (Treasurer)
Target amount to raise
£50,000

Fundraising back-end

To be developed by Tom Dalton, liaising with Tom Holden (ultimately responsible for the donations) and Mike Peel (technical aspects) with creative design by TBD?

  • Current system is to have donations via Paypal; the donations page is at Donate.
  • Need to have a substantially better donations page (using CiviCRM rather than a wiki page?), and form via PayPal
  • Need to have a donors privacy policy
  • Need to have sufficient details to follow up later to ask for Gift Aid (currently can't ask for Gift Aid declaration at the same time as the donations are received)
  • Need to know where the donation is coming from (is it via the WMF projects, or seperate?)
  • Need to write thank you emails
  • Need to form a plan for handling repeat donations
  • Way of easily subscribing donors to the newsletter if they want
  • PayPal, cheques, bank transfers, money orders

Surrounding publicity

To be lead by Mike Peel, with assistance from <add your name here>?

  • Blog post
  • Twitter posts
  • Press release? Highlight initiatives that would be funded
  • Radio(/TV) interviews
  • Radio adverts

Potential uses of funds

  • GLAM-WIKI conference? Cost ~ £4,000?
  • Funds for getting members to events to talk about Wikimedia - ~£1,000?
  • Developer Drive? (bring developers together with new people + get them coding!) ~ £4,000?
  • Hire professional services - legal, accounting, etc. - ~£3000?
  • ... (ideas from Initiatives/Proposals and Initiatives/Ideas?)
  • If we've done everything else and have lots left over - buy a bus!