2012 Activity Plan

This is in draft - please contribute below. It must be completed, adopted by the board and submitted to the Wikimedia Foundation by 23:59 on Friday 30 September

This is our plan for 2012. It outlines the key projects that Wikimedia UK will undertake and their anticipated costs.

Our 2012 Budget will run from 1 Feb 2012 to 31 Jan 2013, and will be developed over the coming months. The Budget will be calculated on the basis of more detailed forecasts of income and costs. We will have a more accurate forecast of our income from the Wikimedia fundraiser, and will have identified other sources of income available to us (e.g. charitable trusts). We will also be well advanced in the process of setting up an office, and will have a clearer idea of exactly which staff posts we will need to fill and what our office costs will be. Further input from the community on how to develop our plans is very welcome on the Talk page.

Wikimedia UK's main source of income is the annual Wikimedia fundraiser, in which fundraising banners are placed on Wikipedia and other sites. Our participation in this is governed by the Wikimedia UK Fundraising Agreement with Wikimedia Foundation.

In 2010 Wikimedia UK raised £567,296.81 via the fundraiser, and slightly over half of this amount (after accounting for fundraising costs) was passed to the Wikimedia Foundation.

Income

(At checked out)

International Programmes

Grant to Wikimedia Foundation

£500,000

The grant from the UK covers the cost of the servers which keep Wikipedia and the other Wikimedia Foundation projects running. Wikimedia is a global movement and Wikimedia UK also contributes, via the Foundation, towards the growth of the Wikimedia movement in the Global South.

Toolserver

£10,000

Supporting the Toolserver, run by Wikimedia Deutschland, which is widely used by the Wikimedia community to enable automated editing, statistics and other tools to keep Wikipedia running smoothly.

Staff

Please note that our staff structure is still under development. The roles presented below are an outline, and may be filled by permanent staff or by consultants, agencies, or contract positions.

Chief Executive

Salary, payroll costs

£62,000

We have recently appointed our first Chief Executive, Jon Davies. He has a vital role in ensuring that the chapter meets its strategic priorities and delivers the programme set out below.

Office Manager

Salary, payroll costs

£25,000

We currently employ a temporary Office Administrator but will seek to make a permanent appointment in the New Year. This role will deal with administration, correspondence, and the maintenance of our donor database.

Events Manager

Salary/Fee

£30,000

Our intention is to run three conferences (e.g. GLAM-WIKI, EDU-WIKI, WikiConference UK) and numerous smaller workshop events in 2012; these are vital for setting the seeds of future collaborations and building a culture where we engage with our key partner organisations.

Communications & Fundraising

Salary/Fee

£40,000

Wikipedia is an immensely high-profile project. As Wikimedia UK develops, we will need to communicate our existence, purpose and values with ever greater prominence. We will also need professional skills to increase the impact of our fundraising and to raise money from charitable trusts. These needs can be met by a mixture of full- and part-time posts and consultancy.

Developer

Salary/Fee

£20,000

Various needs including maintaining the WMUK websites and email systems (including the donation site and QRpedia), and developing MediaWiki to support the global projects and general wiki community. Expected to be contract work, rather than a single employee.

Outreach

General outreach expenses;

Train the Trainers Programme

£20,000

We will, with professional help, set up a programme to train Wikimedia volunteers in how to train others. We expect this will be an important support to all the outreach activity we undertake, increasing the confidence and ability, and scalability, of Wikimedians to run training sessions and presentations. We have run some training sessions already for the Medical Research Council and Cancer Research who are top charitys in the UK. We can suplly volunteers to do this, but the cost of paying for course leaders in difficult areas would be justifiable and affordable. If we can supply first class teaching resources then we may find that educators can train people with little support.

Outreach merchandise & publications

£5,000

Covers everything from "Introduction to Wikipedia" booklets to pin badges and Wikipedia cakes.

Extended Reach programme

£10,000

To support outreach projects in Scotland, Ireland or Wales, or aimed at increasing womens' participation in the Wikimedia movement, or involving any minority ethnic or linguistic community in the UK, which might not otherwise be funded.

Cultural sector

Technical development to support cultural outreach

£80,000

With international partners, we will develop technical tools (via the Toolserver or MediaWiki development) to support content donations by partner organisations and assess their impact.

GLAM-Wiki Conference Autumn 2012

£15,000

We will hold another GLAM-Wiki Conference to follow the successful initiative in Autumn 2010, to showcase and promote collaboration between Wikimedians and the cultural sector. Target attendance of 100.

Outreach Events

£15,000

We will hold at least 3 smaller GLAM-Wiki events during 2012. Costs include venue hire, travel and accomodation for speakers, refreshments. Target attendance of 100 through the year.

Wikipedians in Residence

£30,000

We will part-fund Wikipedian in Residence positions. The number of positions will depend on negotiations with partner institutions about how a Wikipedian in Residence fits with their organisation and how much funding they will make available.

Digitization

£20,000

We will support the digitization and release under an open licence of cultural content, particularly where this content will be used in Wikipedia and on Wikimedia Commons. We will aim to have 4,000 culturally significant media files uploaded to Wikimedia Commons in 2012.

World Wars I and II project

£30,000

A project involving at least 3 major partner institutions to enhance Wikimedia projects' coverage of these two conflicts, with a particular aim of building engagement about the forthcoming World War I Centenary.

University and Academic sector

University outreach events

£15,000

Includes Freshers Fair stalls, Campus Ambassador training events, and other activity with staff & students, including associated volunteer expenses

Wikipedians in Residence

£10,000

We will part-fund Wikipedian in Residence positions at partner institutions.

General activities

Grants programme

Project grants

£15,000

We will expand our existing Microgrants and Macrogrants programme and support members of the community to propose initiatives they want to take forward. (Note: in previous years, funding for this activity came from the Opportunity Fund.)

Travel grants

£15,000

We will continue to provide financial support for individuals, from the UK and the rest of the world, to participate in Wikimedia events like Wikimania, Wikimedia Loves Monuments, Wikisym and GLAMcamp.

WikiConference UK 2012

WikiConference UK 2012

£5,000

Combining our Annual General Meeting with a series of presentations about the Wikimedia projects and chapter activities, following up on WikiConference UK 2011.

Administrative Costs

Board costs

£10,000

The WMUK board does most of its work by email and phone, however face to face meetings are vitally important to making sure that the right strategic decisions are made;, the board works together well etc. The costs here comprise travel, meals, space for the meetings and accommodation.

Legal fees

£15,000

Budgeted as per last year to cover follow up from charity application, and other legal risks.

Accountancy fees

£10,000

Accountancy fees cover annual accounts and audit, quarterly management accounts and additional consultancy work on financial systems and controls.

Annual Report

£5,000

Production, design, and distribution of an Annual Report aimed at donors, members and key stakeholders.

Office rent & equipment

£20,000

We will shortly be setting up an office, with necessary premises costs.

Reserves

We are likely to underspend on our 2011 Budget, and the deficit of £71,000 in this Activity Plan will be covered by our balance brought forward without prejudicing our reserve position.