Audiences

This page aims to list the different types of organisations and audiences that WMUK activities should seek to appeal to, and the different types of activities that are appropriate to those organisations and audiences. The organisations and audiences are in no particular order.

GLAM

Galleries, Libraries, Archives, Museums

• Wikipedian in Residence - e.g. British Museum, Derby Museums, ARKive
• Backstage Passes - e.g. British Museum, Derby Museums, Herbert Art Gallery and Museum
• Content partnerships (images, text, metadata), e.g. Mary Rose Trust
• Editathons - e.g. British Library, Herbert Art Gallery and Museum
• Conferences - e.g. GLAM-WIKI 2010, GLAMcamp London
• Digitisation

Education

Split up into three different groups: primary, secondary/college, university

Primary

• ???

Secondary/college

• Need lesson plans, sandbox areas, ways to log a class onto Wikipedia. We could commission these through Wikiversity?
• Need links to National Curriculum - not just I.T. but most subjects. Ideal for teaching how to write academically with refs, no copying etc.
• Need to advertise Simple.Wikipedia and using other languages to support foreign students learning subjects that are not EWnglish language.

University

• Campus Ambassadors
• Wikipedia writing assignments
• Student societies
• Wikipedia Workshops
• Editathons

Research/Academia

Including scholarly societies. Some overlap with GLAM.

• Links with journals (rfam etc.)
• Links with ODNB, Athens and other on-line resources
• Wikipedia Workshops
• Sponsorship to attend relevant conferences, e.g. WikiSym Scholarships
• Funding research, a Ph.D, and (in time) a Professorial Chair
• Archiving research pictures, videos, sounds?

Developers

i.e. MediaWiki and other free software

• Hackathons / bugsquashing sessions
• Contract development
• Trying out ideas to see if they can find an audience
• 'Bounty Board' development opportunities (e.g. for tricky bugs, simple new features)

Wikimedia community

• Editing competitions
• OTRS workshops
• Wikimeets (in supporting role), e.g. Wikimedia Girl Geek Dinner
• WikiConferences - e.g. WikiConference UK 2011
• Wikipedians who do not want to chat/meet and drink beer with us. Challenges? Gameification?

within the community

Existing Wikimedia sub-communities e.g. Wikiprojects

(What are the Wikiprojects' priorities and can we help fulfill them?)

vs people getting involved with things that aren't their normal on-wiki interests

(how many Hoxne Hoard editors had done anything Late Roman before?)

Project led vs. cross-project working

"editing a wikipedia article" or "releasing images" vs. working across projects (how many editors do? how many will if there is something special going on?)

Can we/should we direct editing? (Derby work was intended to use WMUK resource to aid a small museum but has mostly used non UK resource)

Languages

The UK is or should be the home chapter for several languages, notably Welsh, Cornish and Scots. But we also have a multitude of languages spoken in the UK and an opportunity to collaborate with any ethnic community that is seeking to pass on its traditions to the next generation. - If only by showing them how to use Wikipedia as language practice - translating articles between different language versions of Wikipedia should make for great homework.

Editors and potential editors in both groups should be part of our intended audience.

Cultural Patrimony

The UK has an Imperial legacy of an assortment of well stocked museums and so forth. Could part of our role be to enable Wikimedians from around the globe to have access to information located in the UK?

Sponsorship/Competitions/Challenges

• Can we devise competitions and grants and challenges that encourage our audiences to behave more in line with our vision?

Donors

• People who give during the Fundraiser

how can we get them to give more/again, how can we get them involved in other ways

• Potentially - funding bodies

Open Source

• We are part of the open source community and should foster links to other parts of the open source movement in the UK.

Geekdom

• Our existing community is highly geeky, Wikipedia may have been born off Bomis and Nupedia but it got the breath of life from a posting on slashdot. Should we cherish our geeky roots and reach out to the UK's geek community, or accept we are overrepresented there and focus on outreach to communities we under-represent?

Miscellaneous

• Funding - many organisations are driven by applying for grants to do things - we miss out on some of this because we are not poor. How do we co-sponsor? - Once we are a registered charity and we publish a criteria for grant giving we will find ourselves being added to various databases and applications will come in. So we need to be very clear as to where we will and will not give funds.
• Media - press coverage